Our mission is not predicting where the supply chain industry is going, but aligning our interests with our customers’ interests 100 percent. We solve our customer’s pain and help them succeed. We focus all of our energy on that goal.
The most transformational software products often mask their power with simplicity. Software products should be simple-to-use and simple-to-understand, but behind the scenes performing incredibly complex tasks. Anyone off the street should be able to pick up an iPad with Lanetix and within minutes, understand how to use the solution.
Logistics is the only truly global, yet local industry. To be successful, we must build relationships alongside our customers and be there in every time zone at every hour of the day.
The Sales and Marketing team at Lanetix is driven to help our customers, not to hype our solution. We listen to our customers, understand their challenges, and help them drive revenue and increase margins.
Our logistics customers run businesses with a complex set of needs, pain points, and use cases. We work hard to understand our customers' success criteria, and then we strive to deliver a solution and overall customer experience that far exceeds expectations.
There are two types of Internet cloud companies: disrupters and enablers.
Disrupters – like Webvan*, Blue Apron, Flexport to name a few – promise to change an industry overnight by setting up marketplaces or exchanges, removing intermediaries, and leveraging mobile devices to connect directly with consumers. They raise hundreds of millions of dollars in capital, but when it comes to understanding their financial health, things get murky.
Enablers – such as Lanetix – believe that threats of disruption force industries to change. Therefore, we provide cloud software to help industries such as logistics, transportation, CPG, manufacturing and professional services streamline and accelerate their business processes, become agile in their response to competitors, and re-invigorate their customer relationships to sell and deliver more profitable services. We believe it is far better to sell picks and denim during the Gold Rush…especially if those picks and denim help you find gold faster because the currency of today is time.
Before Lanetix, you had two choices:
You could buy cloud software from Oracle, Salesforce.com or SAP and hire a consultant like Accenture that would toss aside the off-the-shelf functionality and over the next three years, rebuild what they think you need. (By the way, they don’t tell you they’re pitching the identical functionality to your competitors.) This works well if you’re a pharmaceutical company or a financial services firm with operating margins north of 40%.
Or, you do what most of us do: you build Excel models to track your processes, rely on email, host dozens of conference calls and depend on SMS messages to your teams and even your managers.
We thought, “There’s got to be another way.” What if we could give business leaders the ability to develop, deploy and update business processes – without outside consultants – and arm them with the data models, workflow best practices and insights that streamline the commercial processes of the transportation, logistics, CPG, manufacturing and professional services?
What if we could look at the workflows that help a logistics company define its trade lane strategy or a CPG evaluate and assess consumer insights? What would be the impact if we transformed account teams to forecast based on gross margin from SKUs or trade lanes and focused as much effort on retaining services customers as acquiring them?
If yesterday’s economy was defined by dozens of markets of millions of consumers, today’s economy is based on millions of markets of dozens of consumers. This has sent shock waves through the service companies that make, move and market the world, from transportation and logistics to retail.
We look forward to working with companies that want to eliminate the buffer in today’s processes – time – to bring better services and products to market faster and see digital disruption as an opportunity, not a threat.
Give me a call or send me a note. I Look Forward to hearing from you.
John Golob, CEO
With the costs of deploying cloud-based collaboration solutions lower than ever, logistics service providers can deploy Lanetix to bring their common goals, plans, and teams into even greater alignment with their customers, including retailers and e-commerce firms around the world.
C. John Langley, Jr., Ph.D.
Logistics providers and their customers are quickly realizing the benefits of Lanetix to better manage the efficiency and effectiveness of their relationships. Lanetix offers a key to managing the increasing complexity of the global marketplace.
By addressing some of the industry’s most pressing pain points with plug-and-play modules, sales leaders and executives can drive compliance, control while helping reps spend more time in the field.
Let's say you have a trade lane with 80% utilization and if you got it up to 90% utilization, you'd increase margin by 40%, would't you want to focus on your sales reps on selling services in those trade lane? Lanetix stands alone... and no one is even close.
18% of gross margin in logistics contracts are never realized because of scope creep.
Demand for ocean transport will double by about 2030 to 20 billion tons per year. The maritime industry must innovate. Ocean carriers and service providers will be required to adopt technology, including solutions like those developed by Lanetix.
You can’t be successful in logistics without being entirely focused on offering the right service at the right margin to the right customers. Fortunately, Lanetix removes the guess work and helps executives make decisions based on facts.
Lanetix provides easy to deploy, workflow-based solutions for revenue owners in the logistics industry to effectively drive structured collaboration throughout the customer lifecycle...from the moment of qualifying the lead, to flying, sailing or trucking the cargo.
Chief Information Officer (former), Yusen Logistics
Where a CRM falls down is how it integrates with the contextual data around trade lanes, bid management and contracts. Lanetix doesn't look to pull this from other places; it has it built into the Lanetix platform itself.
Chief Information Officer (former), Yusen Logistics
Lanetix is addressing one of the most important operational issues in today’s logistics companies, the entire customer lifecycle from trade lane strategy to renewal. Its next to impossible to grow your bottom line if you churn your most profitable customers.
From logistics companies with tens of thousands of employees to regional transportation firms, every executive craves real-time visibility across commercial operations. You can’t wait until a month after the end of the quarter to see if you’ve hit your EBIDTA target.
Lanetix provides a compelling opportunity to create a consistently dynamic and innovative differentiator; it links all stakeholders to help drive real time collaboration in a manner that’s as easy to use as an Apple.
What we create.
At Lanetix, we’re building next-generation collaboration, workflow and customer lifecycle software that helps companies to bring more transparency, participation, and efficiency to their sales and operational processes.
With thousands of Lanetix subscribers in North America, Asia, Europe, Australia and the Middle East, Lanetix powers the commercial operations of LSPs ranging from freight forwarders, carriers, value-added warehousing companies, contract logistics service providers to freight brokerage firms.
How we work.
Lanetix maintains a culture where you can own your work and are encouraged to try new ideas—all while in an open, collaborative environment. You’ll have the opportunity to work with talented and passionate people, find or become a mentor, and grow with Lanetix.
All employees at Lanetix—Engineering, Sales, Customer Success and Marketing—are highly integrated. There are no silos. We experiment, innovate, and move at a fast pace.
We’re a learning organization with a growth mindset and a culture of inclusion and diversity. We harness the rich backgrounds, ideas, knowledge and perspectives of each of our employees to continuously improve our product and create value for our customers.
Where we work.
Our headquarters is located near the Union Square shopping district in San Francisco, with offices in the Washington metropolitan area and the Netherlands.